Many SMEs start with AI tools like ChatGPT, Co-pilot, or Gemini for quick wins—emails, reports, or presentations. But tactical gains alone don’t deliver growth. This case study shows how one consultancy moved beyond experiments to embed AI strategically, unlocking efficiency, insight, and competitive advantage with Talisman’s support.

Are you really harnessing AI strategically—or just using it tactically? Discover three tell-tale signs that your business is missing out on AI’s full potential, and how to fix it.