Data & Ethics at Talisman AI
At Talisman AI, we believe AI adoption should be accessible, practical, and human-centred.
Our approach is built on two pillars: respect for your data and commitment to ethical AI.
These principles underpin everything we do across the Explore → Enable → Embed journey.
Our Commitment to Your Data
Your data is your asset — we keep it that way.
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We only collect the information we need to deliver our services and Playbooks.
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We store it securely and protect it to the highest standards.
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We never sell or share your information with third parties for marketing.
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You control how and when we use your data, in line with UK GDPR.
For details on how we manage personal data, see our Privacy Policy.
Our Approach to Ethical AI
We champion AI adoption that delivers value without compromising people, trust, or fairness.
Our work is guided by these principles:
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Transparency – explaining how AI tools work and their limitations.
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Accountability – you remain in control of the decisions AI supports.
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Inclusivity – designing solutions that consider all users and stakeholders.
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Privacy-first – recommending tools and practices that protect personal and sensitive information.
How This Fits Into Our Framework
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Explore – We assess readiness, identify opportunities, and highlight any ethical or data considerations before you begin.
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Enable – We design and pilot solutions with privacy and responsible use built in.
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Embed – We help you integrate AI sustainably, with governance, oversight, and clear accountability measures in place.
Working With Third-Party Tools
When we recommend or demonstrate AI tools, we:
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Review their privacy and security policies.
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Consider their ethical implications and potential risks.
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Only suggest tools we believe align with responsible AI practices.
You decide which tools to adopt - we simply give you the clarity and confidence to choose wisely.
